Client is a US based IT service provider, which is focused on providing cloud-based solutions to the enterprises. Client offers a full suite of cloud strategy and implementation services.
The main challenge was to extract the information associated with the account such as company business information using CrunchBase. CrunchBase is a repository that stores all information about the companies, which includes basic Company information, People, Products, Investments and Competitors etc.
This information needs to be associated with Salesforce account to give a complete insight into the business of the particular account. This gives a single integrated way to stay up to date about the account and its relevant business information.